The younger generation seems to enjoy this fast-paced music culture – Kwabena Kwabena

Ghanaian music star Kwabena Kwabena recently discussed the rise of ‘fast music’ in Ghana‘s industry during a July 3, 2024 interview on Hitz FM.

He attributed this trend to the growing influence of social media and TikTok challenges, where songs quickly gain popularity only to be replaced by the next big hit.

Kwabena Kwabena expressed concern that this rapid turnover prevents music from becoming evergreen.

However, he acknowledged that the younger generation embraces this fast-paced culture, seeing it as entertainment.