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EntertainmentGhana films struggles to generate high-quality for Netflix - Chris Attoh

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Ghana films struggles to generate high-quality for Netflix – Chris Attoh


Ghanaian actor Chris Attoh has voiced concerns regarding Ghana’s film industry, highlighting its struggle to achieve the same level of success as Nigeria and South Africa on prominent streaming platforms like Netflix.

He attributes this disparity to a lack of high-quality content.

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Attoh emphasizes that Ghana’s film sector lags behind due to its failure to prioritize the production of compelling content that can capture both local and global audiences’ attention.

Speaking in a recent interview with Graphic Showbiz, the Tinsel Star, who is preparing to unveil his latest movie, “Nine,” stresses the critical need for premium content, noting the stringent standards set by streaming platforms. He underscores the consistent failure of industry stakeholders to meet these standards and deliver content of such caliber.

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“It’s not merely about having the right content; it’s about the quality of that content. Ghana struggles to generate enough high-quality content to meet the standards of these platforms. Audiences worldwide are discerning, and subpar productions stand out,” Attoh remarked.

He expressed disappointment over the prevalence of South African and Nigerian content on Netflix, highlighting the urgency for Ghana to embrace stringent production standards.

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This, he believes, is crucial for Ghanaian offerings like “Nine” to compete effectively with those from Nigeria and South Africa, ultimately elevating their visibility on a global scale.

Attoh encouraged stakeholders in Ghana’s film industry to reassess their approaches to content creation, stressing the significance of aligning with the standards and preferences set by streaming platforms. By doing so, he believes Ghana can strengthen its position in the global entertainment landscape.

“Change is inevitable, and we cannot afford to be left behind. Without a clear direction, we risk stagnation. We must aim for excellence in our endeavors. This concerted effort towards quality production is vital for industry growth,” Attoh added.

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