Ghanaian musician, Black Sheriff, formerly known as Mohammed Ismail Shariff, shared insights into his academic journey as a marketing student at the University of Professional Studies (UPSA).
After completing his studies at Kumasi Academy, Black Sheriff enrolled at UPSA in 2021 to pursue a degree in Marketing while simultaneously pursuing his music career.
However, just a year later, he made the decision to drop out and fully commit to his musical aspirations.
While preparing for his performance at the 2023 Wireless festival in London’s Finsbury Park, a journalist, driven by curiosity, questioned Black Sherif about what he had learned during his time studying marketing before leaving university.
In response, he candidly revealed that he had been absent from lectures most of the time, resulting in him not gaining any substantial knowledge from his experience as a marketing student.
In the video shared by Kwadwo Sheldon on Twitter, the journalist asked: “You studied marketing in your first year at the university. I want to know something. For that one year studying Marketing, did you learn anything that you can tell me about Marketing?”
Black Sherif responded by saying that: “Nope, I went to class like eight (8) times”.
Oh okay pic.twitter.com/Ar7MH4rvFV
— Kwadwo Sheldon (@kwadwosheldon) July 10, 2023
Black Sherif, the highly acclaimed musician, has achieved a significant milestone by becoming the first Ghanaian artist to perform on a prestigious stage alongside renowned American artists such as Travis Scott, Ice Spice, 50 Cent, and Playboy Carti.
Having reached the pinnacle of his career in 2022, Black Sherif has solidified his presence in the music industry, proving his enduring commitment and talent to the Ghanaian audience.
Renowned for his distinctive blend of Highlife and Hip-hop, some of his notable tracks include ‘Kwaku the Traveller,’ ‘Konongo Zongo,’ and ‘Oh Paradise.’