Former First Lady Mrs. Lordina Dramani Mahama has made a substantial impact on the informal economy by donating equipment to support hairdressers and dressmakers in Busunya, located in the Nkoranza North constituency of the Bono East region.
Through the Lordina Foundation, Mrs. Mahama facilitated the donation of one hundred twenty (120) sewing machines, one hundred (100) hair dryers, and related accessories. This initiative aims to assist recently graduated apprentices and skilled craftswomen who are mentoring young girls in the district.
During her address, Mrs. Mahama stressed the importance of professionalism, urging recipients to prioritize their careers and avoid procrastination in meeting customer deadlines.
She encouraged beneficiaries to uphold high standards of customer service, emphasizing its role in retaining current clients and attracting new ones.
As the wife of the National Democratic Congress (NDC) flagbearer, Mrs. Mahama reiterated her husband’s commitment to implementing a transformative Free Apprenticeship Programme. This initiative is designed to benefit both apprentices and their mentors, equipping them with essential tools and capital to establish sustainable businesses.
Mrs. Mahama highlighted the potential of the apprenticeship programme to secure a brighter future for artisans, underscoring its significance as a beacon of hope for the community.
Recognizing the pivotal role of artisans in the national economy, Mrs. Mahama assured that her husband, if elected, would foster an enabling environment for their enterprises to flourish, thereby bolstering the informal sector’s contribution to overall economic development.
This initiative marks a crucial step towards ensuring comprehensive economic growth in the country.
Mrs. Mahama also distributed items to three hundred (300) widows within the constituency, further demonstrating her commitment to community support and empowerment.
In her address, Mrs Mahama emphasised the importance of taking their careers seriously and avoiding procrastination and lack of commitment to meeting customer deadlines.
She urged the beneficiaries to uphold quality customer service as the key to maintaining current customers and attracting new ones.
The wife of the National Democratic Congress (NDC) flagbearer reiterated her husband’s promise of a transformative Free Apprenticeship Programme.
This visionary initiative is intended to benefit both apprentices and their masters, providing them with the necessary tools and capital to set up their businesses upon completion.
Mrs. Mahama’s emphasis on the programme’s potential to ensure a brighter future for these artisans is a beacon of hope for the community.
She noted the vital role of artisans in the country’s economy.
Her assurance that her husband, if elected, would create the right environment for their businesses to thrive underscores the significance of supporting and growing the economy’s informal sector.
This is a crucial step towards ensuring the country’s overall economic development.
She added that supporting artisans and apprentices will help ensure the growth and success of businesses in this sector, contributing to the country’s overall economic development.
Mrs Mahama also presented items to three hundred (300) widows in the constituency.