In a strategic move, Mr. Akwasi Agyeman, the Chief Executive Officer (CEO) of the Ghana Tourism Authority (GTA), has announced a shift in the timeline for the December in GH festivities, extending it further from March to May–June.
The decision is driven by the need to address concerns raised by diasporans and the international community regarding limited preparation time.
Mr. Agyeman emphasised the significance of accommodating global responses and enhancing planning opportunities for participants, encompassing travel arrangements and event coordination.
The initiative also includes increased collaboration with corporate entities to alleviate financial burdens on event organisers.
The ultimate goal is to make December in Ghana more attractive and enjoyable for both local and international patrons.
Reflecting on the resounding success of the 2023 festivities, Mr. Agyeman highlighted extraordinary achievements and positive economic impacts on the local economy, although specific figures are still in the process of being collated.
“December in GH” is the country’s biggest celebration of all things, Cultural, Entertainment, Adventure, Nightlife, Fashion, Gastronomy, Tours and Community service.
As the gateway to Africa, Ghana is the go-to hotspot to experience the December holiday season in West Africa.