Cristiano Ronaldo has recently disclosed the significance behind his famous ‘Siuuuu’ celebration, which has gained worldwide recognition and become a”global phenomenon”.
The word ‘Siu’ translates to ‘yes’ in Portuguese.
The celebration has not only been embraced and replicated by Ronaldo’s devoted fans but has also been adopted by professional athletes from different sports.
He is believed to have first screamed ‘Siu’ after winning the 2014 Ballon d’Or, which was his third such individual award. Ronaldo has now revealed what he thinks about his celebration and what it actually signifies.
“It seems to have grown into its own global phenomenon – and I love when I see other players doing it, or people send me videos of people in other sports doing it or little kids doing it – it’s great.
It means yes – very simple but meaning it strongly!” Ronaldo said to LiveScore, for whom he is an Official Global Brand Ambassador.

Ronaldo had previously revealed that he had not put any thought behind the celebration and was invented in the spur of the moment during a pre-season match against Chelsea in the United States.
“I started to say ‘si’, it’s like ‘yes’, when I was in Real Madrid. I was in the USA and we played against Chelsea and I don’t know where this is coming from, the celebration,” he said. “I just scored the goal and it just came out.
It was just natural, to be honest. Since that, I started to do it more often and I feel like the supporters and the fans see it and they’re like ‘Cristiano, siiiiiiuuuu’.
I’m like ‘wow! People are reminded of me because of it!’ So it’s good, and I’ll continue doing it like that.”
Ronaldo is currently on a break after the end of Al-Nassr’s Saudi Pro League season, but will return to action with the Portugal national team for a Euro 2024 qualifier against Bosnia and Herzegovina on June 17.