Ghanaian artist Raphael Camidoh Kofi Attachie known by the stage name Camidoh recently shared valuable insights into the music industry during an interview on “Uncut with D-Black,” emphasizing the need for a proactive approach.
Reflecting on his hit song “Sugarcane,” Camidoh highlighted the dedicated and persistent nature of Nigerian artists, noting that their enthusiasm served as motivation for him.
He recounted a learning experience where a Nigerian musician persuaded a studio owner to allow him to record even after closing hours.
In drawing a comparison, Camidoh expressed his belief that Ghanaians could benefit from adopting a more assertive and determined approach, similar to their Nigerian counterparts.
He remarked, “We’re not as exploiting as Nigerians. That’s the only problem. When I put out Sugar Cane, I remember how I used to call people every day. ‘You don’t do some TikTok video. What’s up?’ because that’s what Nigerians are. That’s who they are. Like, they go pursue you, make you do what you have to do.
“It’s about the drive. Because you can now make me want to do something, even though I didn’t want to do it. It’s about you. How much do you want it? And that’s one thing I work with. When I saw that guy’s drive, I said to myself that even if the store was closed, I can make them sell to me. And that’s one thing I feel like many Ghanaians don’t have. For me, it’s about, do you want this song to be played? If you want it to be played, go to that DJ. Make it happen,” Camidoh stated.
Camidoh emphasized the importance of drive and determination, citing how Nigerians actively pursue opportunities for their music.
He urged Ghanaian musicians to take initiative, engage with their craft, approach DJs, and seize control of their success, echoing the proactive ethos prevalent in the Nigerian music scene.