The Ministry of Information (MOI) has commended Meta for introducing monetization features on Facebook for content creators in Ghana, marking a significant advancement in empowering local digital talent.
Announced by Sade Dada, Public Policy Manager for Anglophone West Africa at Meta, these features will later extend to Instagram.
These new monetization tools enable content creators to earn revenue through in-stream ads placed next to their content, as well as ads on Facebook reels.
This development provides creators with opportunities to earn a share of the ad revenue generated.
The Ministry of Information confirmed the feature’s introduction through a press release, expressing gratitude to Meta for its substantial investment in Ghana’s digital economy.
The Ministry anticipates continued collaboration to promote digital innovation and entrepreneurship, optimistic that this expansion will create new opportunities for talented creators and support the growth of the country’s digital economy.
Additionally, the Ministry committed to further engagements between Meta and the New Media Association of Ghana to explore additional opportunities.
This initiative is seen as a significant milestone, set to empower Ghanaian content creators and contribute to the broader development of the country’s digital landscape.
See post below:
